Two local direct
marketing companies are teaming up. Joe and Annamarie Jakubielski,
publishers of Hometown Value Guide and Diane Sparks and Bob Perlstein, owners of
You Get We Give announce a local strategic alliance to support merchants,
residents and local nonprofits. Perlstein and Jakubielski decided to
partner to promote their direct marketing programs as they both agree, “that
direct marketing is an effective method to acquire new customers for
Asheville's local merchants. It's 100% measurable, totally targeted and
can be cost effective."
Selecting
the right promotional media can be overwhelming and many small businesses find
themselves in an ‘either/or’ position. This partnership opens up an
opportunity to take a multi-channel approach and at the same time benefit local
nonprofits. Both marketers will donate a percentage of revenue from each
media sale.
Hometown
Value Guide, in its ninth year of publishing, is a targeted direct mail
magazine mailed to 55,000 local residents containing discounts and savings from
local businesses. You Get We Give is Asheville's local deal marketing
company offering deals from local merchants while giving back a percentage of
sales to local nonprofits.
For
more information, contact Joe at joe@hometownvalueguide.com or Bob at bob@yougetwegive.com.
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