Wednesday, May 20, 2015

Partnership between Asheville's PLI Cards & Sustainable Cards in Hede, Sweden



PLI, the largest manufacturer of hotel keycards and leading specialty printer in the commercial card space has entered into an exclusive commercial sales and marketing partnership with Sustainable Cards out of Sweden, the world’s leading manufacturer of wooden gift cards, hotel key cards, loyalty cards and retail point-of-sale signage.

PLI has grown to become the world’s largest supplier of hotel key cards with several exclusive global supply agreements in place with some of the most recognizable hotel brands in the world.

“Our growth and customer relationships have come from our ability to listen to our customers and offer a high-quality product at competitive prices,” said Peter Krauss, CEO of PLI. “As more and more of our Hospitality and Gift Card customers challenge us for more sustainable solutions and ask us for innovation and alternatives to PVC, adding wood cards to our product portfolio was the next natural step for us to take,” continued Krauss.

Sustainable Cards has spent over five years and several million dollars developing and patenting its unique wood substrate and manufacturing process.  The company has also worked very closely with independent environmental research firms and NGOs to ensure full transparency and verification of its sustainable footprint.

“As an ever growing number of hotels and retailers continue to build awareness for their sustainability practices and eco-initiatives a relationship with PLI is the best way for Sustainable Cards to continue its North American growth strategy,” said Peo Akesson, CEO & Founder of Sustainable Cards. “With PLI now fully behind the product we will immediately reach a much broader audience for our product,” continued Akesson.

“We have followed the wood card since its inception in 2008 in the U.S. market and we have seen the quality improve and interest grow year over year,” continued Krauss. “Recent research and discussions with key customers convinced us that the time was right for PLI to add this product to its portfolio,” added Krauss.

PLI will be responsible for all manufacturing, sales and marketing of the product in North America with Sustainable Cards working closely adding its know-how and experience to the PLI management team and its sales force.


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PLI is the Largest Key Card Manufacturer in the World and the Largest Manufacturer in the Commercial Card Space with the capacity to produce more than 1.5 Billion cards per year. With more than 300,000 square feet of manufacturing space, operating two full scale plants and four additional global distribution facilities in Canada, The Netherlands, Hong Kong and Dubai. PLI's Customer First approach continues to drive unprecedented growth year after year.

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Established in 2006, Sustainable Cards is the world’s leading sustainable wood card manufacturer, specializing in the most earth-friendly hotel key cards, gift cards and retail point-of-sale signage. Sustainable Cards is committed to reducing toxic plastic waste in the world and supporting efforts to preserve and protect a greener planet.

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